Determined to give women the opportunity to feel beautiful, she, together with her husband, Joseph Lauder, founded, in 1946, a cosmetics and beauty products company named after her (ESTÉE LAUDER COMPANIES), which quickly became synonymous with of quality, femininity and sophistication. When Florence opened a new salon in the Upper East Side area, she got a concession for her beauty products and so expanded her business, selling the creams to homes and several beauty salons in New York's luxury hotels. She had found a captive audience interested in seeing what she had to show and offer.
Her first clients were Florence Morris, the owner of a beauty salon in New York's Upper West Side, and her customers. In the years that followed, she dedicated herself to perfecting the product created by John.
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It was her uncle who taught her how to make the face cream, which she dubbed the Super-Rich All Purpose Cream, and she kept trying it out on family and friends. The daughter of Jewish-Hungarian immigrants, Estée Lauder started out selling face creams that were made by her uncle John Schotz, a Viennese chemist, in her own kitchen. Estée Lauder products bring together SCIENCE and LUXURY in order to provide real benefits and sensory positive experiences. What is the secret of this success, which lasts for over 60 years? The fact that the creations combine rare ingredients, revolutionary technologies, gratifying textures, sophisticated aromas and elegant packaging. Estée Lauder has a unique and special history, tradition and philosophy that have made it a reference in the world of beauty. Find many great new & used options and get the best deals for S 0002 105031g Estee Lauder Pure Color Envy Matte 211 at the best online prices at eBay Free shipping for many products Skip to main content.
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